About

What we do

GMV Ledger compares the software TikTok Shop sellers in the US, UK and EU pay for: product research and analytics tools, creator outreach and affiliate platforms, and the integrations that connect a store to TikTok Shop. Alongside the reviews we publish free calculators for fees, creator sample deals and GMV Max ad targets, all built on TikTok Shop's own published fee rates.

Independent of TikTok

GMV Ledger is an independent publication. It is not affiliated with, endorsed by or sponsored by TikTok, TikTok Shop or ByteDance, and it uses no TikTok logo or brand colours. TikTok and TikTok Shop are trademarks of their owners and appear here only to name the platform our readers sell on.

How we work

We read what long-term users report in public threads and review sites, check vendor documentation and pricing pages, and verify prices with each vendor before we write a verdict.

Every page says where its information comes from and links to it, so you can check it yourself. The full rules are in our editorial policy.

What you will not find here

Invented experts, reviews written to order, or advice that should come from a doctor, a lawyer or an accountant. When a subject needs a professional, we say so and point to one.

How we are funded

We may earn a commission when you buy through links on this page. It never affects our rankings. The details are on how we make money.

Write to us

Found a mistake, or want to suggest a subject? Write to us: we read every message and fix what is wrong.